It’s not unusual to go online, and read tons of complaints left by people who experienced problems with Facebook Live for Desktop. Fortunately, Facebook released an update that makes it easier for people from all walks of life to use this popular communication tool. It’s vital to mention that the update has a variety of features that allows broadcasters to go live from their desktop.
Why is this update significant? It makes the process easier. It also removes the need for annoying third-party applications like BeLive, OBS, and Wirecast.
Before the update, you had to play around with your mobile phone and deal with a poor setting. You can now start a live stream with the click of a button.
How to use Facebook live? Let’s go over the steps that will help you use this software with ease.
Why You Should Use Facebook Live for Your Business
1. Live Steaming Helps You Connect and Communicate with Your Audience
Live streaming makes it extremely easy for you to convey your message to your business partners and sales prospects in real-time. It’s imperative to point out that live streaming gives you the golden opportunity to exchange ideas and important points within a matter of seconds. This is important when you consider the fact that communication plays a great role in marketing and closing deals.
However, please keep in mind that you don’t want to move forward without having a solid plan in place. You must be ready to deal with the uncertainty that comes with live video. Your plan can help you overcome the obstacles associated with live streaming.
2. Creating a Live Stream is Now Easier and Convenient
Distributing exceptional content is the key to running a successful business these days. You can create a social media graphic, or post an informative article on your blog. Please keep in mind that it will take some time for you to do these things. In many instances, it will take over three hours for you to create a solid blog post that will capture your audience’s attention.
Fortunately, it will only take a few minutes to do a Facebook Live. This will give you more time to address other business matters.
3. Your Facebook Fans Deserve Special Treatment
How to use Facebook Live? This simple question continues to gain more popularity as time progresses. Once you start to play around with Facebook Live, you will begin to see how it can take your business to the next level.
You can give your audience an inside look at events and locations via Facebook Live. Your Facebook fans will appreciate the special treatment.
Here are six points you need to keep in mind before going live on Facebook:
- Choose a trending topic and description
- Make sure you create a detailed plan
- Pay close attention to the following concepts of video marketing: context, clarity, and content
- Set-up your live stream in a comfortable area
- Check your internet connection
- Don’t forget to promote
How to Use Facebook Live?
1. Go to Your Facebook Page
The first step begins with you going to your Facebook page. When you are there, your administrative control will allow you to go live on any page.
Select the “Start Live Video” option beneath your cover photograph.
2. Make Sure You Say Something about Your Video
Your video should be engaging. You can do this by adding context to your video. Simply add your description, and give a synopsis of your video.
You also have the following options at your disposal:
- Show your audience how you feel by adding an emotion
- Sign-in at your current location
- Tagging people will let them know that you are going live
- Click next when you’re finished.
3. Connect Your Camera and Microphone with Facebook
Give Facebook permission to connect with your microphone and camera.
4. Examine Your Live Event Carefully
Okay, take a deep breath. Your camera is on, but you are not live.
Make sure that your appearance is on point.
It’s now time for you to click on the blue “Go Live” button. It is located in the bottom right-hand corner.
It’s really that simple!
A Close Look at the Top Frequently Asked Questions
Let’s look at the most frequently asked questions about Facebook Live.
Can I Practice Live Streaming Without an Audience?
Fortunately, you can sharpen your live stream skills without an audience. Switch your privacy settings to “Only Me”. Please keep in mind that you should do this before tapping the “Go Live” button.
Can People See My Videos Without My Permission?
No one can see your videos without your authorization. The privacy setting gives you full control over choosing your audience.
Can My Audience Make Comments on My Live Video?
Your privacy setting determines who will be able to make comments on your live video.
Can I Delete Comments?
Yes. You can delete comments.
Can I Delete My Live Video?
You can delete your live video at anytime.
Will My Audience See My Location When I Go Live?
It’s your choice. You can keep your location a secret. If you don’t want to share your location with your audience, do not add your location before live streaming.
What is the Live Map?
The Live Map shows public live broadcasts taking place around the globe. If your location is not tagged, your live stream will not appear on the Live Map.
Is There a Time Limit for My Live Stream?
You can go live for up to four hours.
How to use Facebook Live for Desktop? It’s not unusual to see this question posted in forums on the internet. Contrary to popular belief, it’s not difficult to learn how to use this exceptional communication software. If you take heed to the tips listed above, you will be able to master it in no time.
Make sure your live stream offers value. Your video should address their issues or solve their problems. If your video does this, there’s a strong possibility that your prospects will become loyal customers.